Pictured at the Spider Awards in the Mansion House Dublin were Maryrose Lyons and Scott Bewley of the AI Institute with award category sponsor Stephen O'Leary of Olityco.

Athlone based AI Institute takes top honour at 'digital oscars' award ceremony

Athlone based The AI Institute was a category winner at the Spider Awards which took place in The Mansion House Dublin.

The company claimed the AI-Powered Marketing Excellence award at the ceremony, recognising their innovative and best-in-class use of Artifical Intelligence (AI) in their marketing strategies and business operations.

“We built our business with AI at its heart, using GPTs and automations daily to support our marketing efforts, so it's fantastic to be recognised by the Spiders judges for Best Use of AI in Marketing. This award is a brilliant validation of exactly what we teach in our courses.

"We're about to hire our first full-time team member dedicated entirely to managing our AI automations, GPTs, and overseeing our marketing and operations. It's reassuring – and very exciting – to know the systems and processes they'll be managing are already considered best-in-class," Maryrose Lyons, founder of the AI Institute, said of the win.

Maryrose also mentioned that their core AI Skills course starts once again at the end of April, with follow-on tracks in AI for marketing and automations running through to the summer.

Since its inception in 1997, the Spider Awards, Ireland’s longest-running digital awards programme, has been recognising exceptional achievements in digital marketing, social media campaigns, and technological innovation.